- Objectives: Produce a series of videos to promote events at Panmure House and engage a wider audience with interests in the business and academic sectors
- Audience: Academics, general public, business-oriented
- Challenge: To capture high-profile interviews with an elegant style during live events
The Adam Smith Lecture Series – Interview with Andy Haldane
// Overview
The Brief
To produce several videos for Heriot-Watt University Business School to promote their events at Panmure House, Edinburgh. Besides promotional videos, we have been asked to create some interview videos with prominent figures. The videos needed to deliver clear content and be visually in line with the high profile of the events organised.
The Approach
The Video Production Edinburgh team provided live coverage of the events and captured high-profile interviews simultaneously. The production included:
- Creative Strategy and Pre-production: Planning and scheduling to fit within the event schedule. Coordinate the creative approach and style of the several videos commissioned
- Filming: Filming different situations in multiple rooms of the same building, including live events and interviews
- Post-Production: We delivered branded videos consistently
The Outcome
The videos have been showcased on the client’s website and social media. The 16:9 Full HD format guaranteed compatibility across different social media platforms. Shorter versions of the videos and soundbites have also been delivered.
“We've worked with the extremely talented and professional Video Production Edinburgh team for the past year and I would recommend them without hesitation. Paolo and the team go above and beyond to produce beautiful, dramatic, eloquent and professional videos and events that exceed our expectations. They have a great eye for detail and fantastic artistic direction to their work. They have helped us transition to virtual events every step of the way, spending a lot of time guiding us and ensuring our events are of a high standard. They have been extremely patient and responsive. They are flexible and creative, we are very happy with the videos and events they have helped us with. Beyond their high standards, exceptional quality and professionalism, they are some of the most personable people in the industry, easy to work with, straightforward and very friendly. It is only a pleasure to work with VPE. Highly recommend them.”
// Next Steps
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