- Objectives: Capture as much as possible of the event and condense it into a short video
- Audience: Academics, public interested in AI, AI practitioners, policy makers
- Challenge: Work around the intense event schedule with multiple speeches and activities happening simultaneously
Scottish AI Summit 2024 Promotional Video
// Overview
The Brief
The Scottish AI Alliance commissioned Video Production Edinburgh to produce a short highlights video of their annual summit. To capture as many varied shot as possible from this articulated event across the whole day. We also provided photography on this occasion.
The Approach
We deployed two staff to capture the talks, the b-rolls and the interviews as well as the photographer. The creative director coordinated the team across multiple tasks. The production included:
- Creative Strategy and Pre-production: We liaised with the client and their team to be perfectly prepared and fit within their challenging schedule
- Filming: With a mix of high-end interviews, action shots and b-rolls, our team operated within the very tight schedule and different locations within the building being as discreet as possible to not interfere with the flow of the event
- Post-Production: We produced one 3.5 minutes-long highlights video complemented with subtitles.
The Outcome
The video we delivered has been used on the client’s website, social media and partners website to promote their activities and academic programme.
Production Stills
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דThe whole team at Video Production Edinburgh were an absolute pleasure to work with. They were personable and professional and delivered an excellent video for us. I would highly recommend them.”
// Next Steps
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